Track AI citations. Improve your chances of being cited by AI.
See which websites and pages AI platforms use as evidence when answering your customers’ questions. Track citations to your own content, uncover the patterns behind frequently cited sources and turn those insights into practical improvements that may increase your chances of being cited by AI.
Illustrative citation tracking result for the question, “How to replace a kitchen tap?” Perplexity generates an answer using two supporting sources. Your page, “How to replace a kitchen tap”, is cited as the first source.
Track citations across AI and Google Search.
Compare which websites each platform trusts, which sources appear across multiple AI systems and where your own pages are becoming part of the answer.
ChatGPT
Track pages and domains referenced inside monitored ChatGPT responses.
Track ChatGPT citations →
Gemini
See which sources support Gemini answers across your tracked questions.
Track Gemini citations →
Claude
Compare Claude’s supporting source patterns with other AI providers.
Track Claude citations →
Perplexity
Analyse citation-led AI search and the pages Perplexity relies on most.
Track Perplexity citations →
Grok
See which websites and sources are associated with monitored Grok answers.
Track Grok citations →
Google Search
Compare AI citations with sources surfaced inside Google AI Overviews.
Track Google sources →See what AI is using as proof.
A citation shows which external information helped support an answer. Zire connects those sources back to the prompts you monitor so you can see what evidence AI platforms consistently rely on.
Find the pages AI keeps coming back to.
Move beyond domain-level citation counts. See the exact pages being referenced, which prompts they support and whether your own content is beginning to compete with established sources.
Understand why certain content keeps getting cited.
Zire groups recurring characteristics across cited pages so you can see what strong sources have in common — from page format and depth to evidence, specificity and freshness.
- Clear service comparisons
- Emergency availability
- Location coverage
- Pricing expectations
- Decision criteria
Create content around real citation evidence.
Instead of guessing what AI might prefer, use the source patterns already visible across your prompts. Zire helps turn citation intelligence into clearer content opportunities.
Track whether your website is becoming part of the answer.
Being cited means your content is being used as supporting evidence inside an AI response. Measure whether more prompts, providers and pages are beginning to rely on your website over time.
Connect citation data with the rest of your AI visibility.
Use Zire’s connected features to see which prompts generate citations, compare source visibility with competitors and turn citation patterns into practical optimisation opportunities.
AI Visibility
See how citations contribute to your wider AI visibility performance.
Prompt Tracking
See which questions generate citations and which sources support each answer.
Competitor Tracking
Compare your citation footprint with the sources helping competitors appear.
→
Google Search
Compare AI citations with the sources surfaced in Google AI Overviews.
Recommendations
Turn citation gaps and winning source patterns into prioritised actions.
Reports
Measure citation growth, cited pages and source visibility over time.
Questions about AI citation tracking?
Learn how Zire tracks cited websites and pages, what AI citations can tell you and how citation data can guide your visibility strategy.
What is AI citation tracking? +
AI citation tracking monitors the websites and pages used as sources inside AI-generated answers. Zire connects citations to your tracked prompts so you can see which sources repeatedly help shape responses.
Which AI citations can Zire track? +
Zire analyses citation and source information available across your monitored AI providers, including ChatGPT, Gemini, Claude, Perplexity and Grok, alongside Google AI Overview source tracking.
Can I see the exact pages being cited? +
Yes. Citation Tracking can show the individual pages associated with monitored answers, allowing you to move beyond domain-level counts and analyse the specific content being used as evidence.
Can I track citations to my own website? +
Yes. Zire tracks when your own pages appear as sources and can measure how many prompts, pages and AI providers are citing your website over time.
Why is being cited by AI useful? +
A citation means your content is being used as supporting evidence inside an AI answer. Tracking those citations helps you understand where your content is influencing responses and which pages AI platforms repeatedly return to as sources.
Can Zire explain why certain content is being cited? +
Zire analyses recurring characteristics across cited sources, such as page type, structure, information depth, decision criteria and other patterns visible across the source set.
Can citation data help me decide what content to create? +
Yes. Citation patterns can reveal useful content gaps. Zire can connect those patterns with your monitored prompts and Recommendations to highlight content opportunities based on sources already being used in AI answers.
How often is citation data updated? +
Citation data is refreshed as your tracked prompts run each day, allowing changes in source usage and your own citation footprint to be measured over time.
See what AI cites. Become a stronger source.
Track the websites and pages AI platforms use as evidence, understand citation patterns and measure your own source visibility.
