<!-- Source: https://zire.ai/platform/ai-visibility/ | Generated: 2026-09-13T14:13:12+00:00 -->

AI Visibility

 

# Track and improve your brand’s AI visibility.

 

Track how often your brand is mentioned, recommended and cited across ChatGPT, Gemini, Claude, Perplexity, Grok and Google AI search. Compare your visibility with competitors and see how your performance changes over time.

 

[Start tracking your brand →](https://zire.ai/register/) [View pricing](https://zire.ai/pricing/)

 

✓ 14-day free trial *•* Cancel anytime during your trial

   

**Illustrative product example; figures shown are fictional.**

Live AI visibility scan **How your brand is appearing across AI** 

Monitor mentions, recommendations and citations across your tracked prompts.

 

**Preparing scan**

    

AI Visibility Score **0 /100**  Waiting for checks

 

Mention rate **0%**  Analysing prompts

 

Recommended **0%**  Analysing answers

 

Citation rate **0%**  Checking sources

 

Visibility trend **Visibility over time** 

Each provider adds new visibility evidence to your overall score.

 Last 30 days

  

Overall   ChatGPT   Gemini   Claude   Perplexity   Grok

  

30 days ago Today

  

Visibility signals **What Zire is seeing**

 

◎ 

**9 prompts** Mention your brand

 36%

 

✓ 

**7 prompts** Recommend your brand

 28%

 

↗ 

**18 sources** Cite your website

 19%

 

◇ 

**4 competitors** Tracked alongside you

 Live

 

✦ 

Visibility opportunity **3 prompts where competitors appear and you don’t**

 →

  

AI platform coverage

 

## Track visibility across AI platforms shaping discovery.

 

AI platforms do not all return the same answers. Zire lets you compare where your brand appears across the engines your customers are increasingly using to research products, services and businesses.

 

![ChatGPT and OpenAI](https://zire.ai/wp-content/themes/zire/assets/images/platform/OpenAI_Logo.svg)

 

### ChatGPT

 

Track whether OpenAI’s ChatGPT mentions, recommends or cites your brand across important customer prompts.

 Track ChatGPT visibility →

[ChatGPT →](https://zire.ai/ai-platforms/chatgpt/)

 

![Google Gemini](https://zire.ai/wp-content/themes/zire/assets/images/platform/Google_Gemini_logo_2025.svg)

 

### Gemini

 

Measure your brand visibility across Google’s Gemini AI answers and compare performance with competitors.

 Track Gemini visibility →

[Gemini →](https://zire.ai/ai-platforms/gemini/)

 

![Claude](https://zire.ai/wp-content/themes/zire/assets/images/platform/Claude_AI_logo.svg)

 

### Claude

 

See when Anthropic’s Claude surfaces your business and which competing brands appear alongside or instead of you.

 Track Claude visibility →

[Claude →](https://zire.ai/ai-platforms/claude/)

 

![Perplexity](https://zire.ai/wp-content/themes/zire/assets/images/platform/Perplexity_AI_logo.svg)

 

### Perplexity

 

Track both brand visibility and the sources Perplexity cites when answering your customers’ questions.

 Track Perplexity visibility →

[Perplexity →](https://zire.ai/ai-platforms/perplexity/)

 

![Grok](https://zire.ai/wp-content/themes/zire/assets/images/platform/Grok-feb-2025-logo.svg)

 

### Grok

 

Monitor how your brand performs in Grok responses and see how visibility differs from other AI engines.

 Track Grok visibility →

[Grok →](https://zire.ai/ai-platforms/grok/)

 

[View all AI platforms →](https://zire.ai/ai-platforms/)

  

01 AI Visibility Score

 

## One score for AI visibility.

 

Zire combines the signals across your tracked prompts into a single AI Visibility Score, giving you a simple way to understand your current position and measure whether your visibility is improving.

 

◎ 

**Mentions** How often your brand appears in AI answers.

 

✓ 

**Recommendations** How often AI engines actively recommend you.

 

↗ 

**Citations** How often your website is used as a source.

 

◇ 

**Competitive position** How your visibility compares with tracked brands.

 [Explore the AI Visibility Score →](https://zire.ai/platform/ai-visibility-score/)

 

**Illustrative product example; figures are fictional.**

AI Visibility Score **Your overall performance**

 Updated today

 

**42 /100** AI Visibility

 

Mention rate **36%**

 

Recommended **28%**

 

Citation rate **19%**

 

Share of voice **24%**

 

8 weeks ago **34**

 → 

Today **42**

 

↑ 8 pts

  

**Illustrative product example; figures are fictional.**

Visibility signals **How your brand is appearing**

 25 prompts

 

Mentioned **36%** 9 prompts

 

Recommended **28%** 7 prompts

 

Cited **19%** 18 sources

 

Competitive performance **Share of voice**

 

**24%** Your share

 

Your brand**24%**

 

Competitor A**34%**

 

Competitor B**27%**

 

Competitor C**15%**

 

02 Visibility signals

 

## Mentioned, recommended or cited across AI.

 

A single visibility percentage does not tell the whole story. Zire separates mentions, recommendations and citations so you can understand the type of visibility your brand is earning.

 

◎ 

**Brand mentions** See when AI includes your business in an answer.

 

✓ 

**Recommendations** Identify answers where AI actively recommends you.

 

↗ 

**Citations** See when AI uses your website as supporting evidence.

 

◇ 

**Share of voice** Compare your visibility against competing brands.

  

03 Prompt visibility

 

## Understand visibility prompt by prompt.

 

Overall visibility is useful, but the individual prompts show you exactly where your brand is winning or being overlooked. See performance across every AI provider for each question you track.

 [Explore Prompt Tracking →](https://zire.ai/platform/prompt-tracking/)

 

**Illustrative product example; figures are fictional.**

Tracked prompt **What are the best AI visibility platforms?**

 Updated today

 

ChatGPT **Mentioned** 62%

 

Gemini **Mentioned** 48%

 

Claude **Not mentioned** 21%

 

Perplexity **Cited** 71%

 

Prompt visibility **3 of 4** AI platforms currently surface your brand

 

Competitive gap **Competitor A appears in 2 additional providers** 

Your brand  **62**

 

Competitor A  **84**

    

**Illustrative product example; figures are fictional.**

Visibility trend **Track your progress**

 Last 90 days

 

AI Visibility Score 

**34** *→* **42**

 ↑ 8 points in 90 days

 

Recent improvements 

✓ 

**+6%** mention rate

 

✓ 

**+5** new cited sources

 

✓ 

**+3** prompts now recommending you

 

04 Track progress

 

## Measure whether AI visibility is improving.

 

AI answers change constantly. Zire monitors your visibility over time so you can see whether optimisation work is improving your score, mentions, recommendations and citations.

 

↗ 

**Historical visibility** See how your score changes from week to week.

 

◇ 

**Competitor movement** Compare whether competitors are gaining or losing ground.

 

▥ 

**Reporting** Turn visibility trends into clear performance reports.

 [Explore Reports →](https://zire.ai/platform/reports/)

  

More of the platform

 

**Feature descriptions are factual; interface figures shown below are illustrative.**

⌁ →

 

### Prompt Tracking

 

Track the questions your customers ask AI and see how answers change across providers and over time.

 

Brand prompts Commercial Comparison Research 

**10** Tracked prompts

[Prompt Tracking →](https://zire.ai/platform/prompt-tracking/)

  

◇ →

 

### Competitors

 

Compare your visibility with competing brands and discover where they are being recommended instead of you.

 

Your brand**42**

 

Competitor A**68**

 

Competitor B**54**

[Competitors →](https://zire.ai/platform/competitor-tracking/)

  

↗ →

 

### Citations

 

Discover which domains and pages AI engines use as sources when constructing answers around your tracked topics.

 

01**industrysite.com**28

 

02**reddit.com**19

 

03**example.com**13

[Citations →](https://zire.ai/platform/citation-tracking/)

  

G →

 

### Google Search

 

Monitor Google AI Overviews alongside page-one organic results and connect AI discovery with traditional search.

 

AI Overview **Your brand mentioned** Position detected today

 

Organic position **#4**

[Google Search →](https://zire.ai/platform/google-search-tracking/)

  

✦ →

 

### Recommendations

 

See which visibility gaps are most likely to improve through new content, page updates and authority signals.

 

High impact **Create comparison content** 4 prompts · 3 competitors · +12 score potential

[Recommendations →](https://zire.ai/platform/recommendations/)

  

▥ →

 

### Reports

 

Measure changes in visibility, citations and competitor performance and share progress over time.

 

**42**Visibility

 

**+8**Change

 

**19%**Cited

[Reports →](https://zire.ai/platform/reports/)

  

AI Visibility FAQs

 

## Questions about AI visibility?

 

Learn how AI visibility is measured, what Zire tracks and how monitoring can help you understand your brand’s position across AI search.

 

### What is AI visibility?

AI visibility describes how frequently and prominently your brand appears in AI-generated answers. This can include being mentioned, recommended or cited as a source.

 

### How does Zire measure AI visibility?

Zire checks the prompts you track across supported AI platforms and measures signals including brand mentions, recommendations, citations and competitive visibility.

 

### Which AI platforms can I track?

Zire supports visibility monitoring across ChatGPT, Gemini, Claude, Perplexity and Grok. Pro also includes Google Search visibility for AI Overviews and page-one organic results.

 

### What is an AI Visibility Score?

The Zire AI Visibility Score summarises your overall performance across the prompts and providers you track, using signals such as mentions, recommendations and citations.

 

### Can I compare my AI visibility with competitors?

Yes. Zire tracks competing brands alongside your own so you can see where competitors are mentioned or recommended and calculate your share of voice.

 

### How often is AI visibility updated?

Zire is designed to monitor tracked visibility regularly so you can compare changes over time rather than relying on a one-off snapshot.

 

### What is the difference between a mention, recommendation and citation?

A mention means your brand appears in an answer. A recommendation means the AI actively suggests your brand, product or service. A citation means your website is used or referenced as a source supporting the answer.

 

### Can Zire show whether my AI visibility is improving?

Yes. Visibility scores and individual signals can be tracked over time so you can measure whether optimisation work is improving your position across AI platforms.

  

Start tracking your AI visibility 

## See where your brand shows up across AI.

 

Track mentions, recommendations and citations across leading AI platforms and discover where your biggest visibility opportunities are.

 

[Start your 14-day free trial →](https://zire.ai/register/) ✓ Cancel anytime during your trial
